Asics

Founded in Kobe in 1949, ASICS began with Kihachiro Onitsuka’s mission to restore youth well-being through sport. Its name, derived from the Latin Anima Sana In Corpore Sano, embodies the philosophy that a sound mind thrives in a sound body.Focusing on the science of movement rather than mere aesthetics, ASICS delivers functional beauty through its Institute of Sport Science (ISS) and signature GEL™ technology. Spanning Performance Running, Sportstyle, and Core Performance, the brand transcends trends to offer a lifestyle rooted in physical and mental harmony.